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PRIZES TO REWARD TOP OSTEOPOROSIS JOURNALISM

Nyon, Switzerland
September 6, 2005

Journalists have the chance to win USD 17,000 for reporting on osteoporosis as part of an international media award launched today.

Organised by the International Osteoporosis Foundation (IOF), the global organisation dedicated to advancing the understanding of osteoporosis and to promoting prevention, diagnosis and treatment of the disease worldwide, the IOF 2005 Osteoporosis Journalism Awards recognize outstanding print reporting about osteoporosis.

To be eligible, articles need to be published between January 1 and December 31, 2005, and can be in either the general consumer media or specialized medical media.

"Osteoporosis is one of the world's most common diseases in post-menopausal women, yet data show that it is severely under-recognized, under-diagnosed and under-treated," notes IOF Chief Executive Officer Daniel Navid. "These awards will help to educate the public and health care professionals about osteoporosis, and will honor the journalists who help communicate the importance of investing in better bone health."

Supported by an unrestricted educational grant from Roche-GSK, the IOF 2005 Osteoporosis Journalism Awards are open to journalists from every country in every language. An international panel of journalists and experts will judge the awards and winners will be announced in a special ceremony at the IOF World Congress on Osteoporosis in Toronto, Canada, in June 2006.

More information including the entry form and guidelines, can be found on the IOF website on page journalism award.

Osteoporosis, in which the bones become porous and break easily, is one of the world's most common and debilitating diseases. The result: pain, loss of movement, inability to perform daily chores, and in many cases, death. One out of three women over 50 will experience osteoporotic fractures, as will one out of five men 1, 2, 3. Unfortunately, screening for people at risk is far from being a standard practice. Osteoporosis can, to a certain extent, be prevented, it can be easily diagnosed and effective treatments are available.

The International Osteoporosis Foundation (IOF) is the only worldwide organization dedicated to the fight against osteoporosis. It brings together scientists, physicians, patient societies and corporate partners. Working with its 170 member societies in 84 locations, and other healthcare-related organizations around the world, IOF encourages awareness and prevention, early detection and improved treatment of osteoporosis.

1. Melton U, Chrischilles EA, Cooper C et al. How many women have osteoporosis? Journal of Bone Mineral Research, 1992; 7:1005-10

2. Kanis JA et al. Long-term risk of osteoporotic fracture in Malmo. Osteoporosis International, 2000; 11:669-674

3. Melton LJ, et al. Bone density and fracture risk in men. JBMR. 1998; 13:No 12:1915

For further information, please contact

Paul Spencer Sochaczewski
Head of Communications
International Osteoporosis Foundation

Tel. +41 22 994 0100
Fax. +41 22 994 0101
E-mail:  psochaczewski@osteofound.org

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